Customer Experience in Our Packaged World
by Sarah Izzo
Custom Packaging and Wrappers / Seals
The great thing about packaging—it is one of the best opportunities to build your brand awareness and get your message out there. It is a guaranteed advertisement and chance to create a unique customer experience of your brand. Depending upon volume and product, sometimes the custom price is comparable to the generic. Consumers are visual and packaging is frequently a subconscious deciding factor conveying quality, confidence, and value.